GI Tag and Flagship Schemes to Revive Namda Craft, Empower Artisans
SRINAGAR: Responding to a news report carried by a local Urdu daily on September 24, a spokesperson of the Directorate of Handicrafts & Handloom, Kashmir, reiterated that the Government is taking sustained measures to revive and promote traditional crafts, with special emphasis on the centuries-old Namda craft.
The spokesperson highlighted that Namda has recently been granted Geographical Indication (GI) registration under the Geographical Indications of Goods (Registration and Protection) Act, 1999. This milestone not only safeguards the authenticity of the craft but also strengthens its position against machine-made substitutes. The GI tag, the spokesperson added, is expected to significantly boost the craft’s visibility and competitiveness in both domestic and international markets.
To further this revival, the Directorate is actively encouraging master artisans to benefit from its flagship Karkhandar Scheme, which focuses on capacity building, skill development, and knowledge transfer to younger generations. District offices have been instructed to engage pass-out trainees to strengthen on-ground implementation. Presently, the Department is operating nine Elementary and two Advanced Training Centres for Namda, ensuring a strong foundation for skill upgradation and continuity of tradition.
Under the CAPEX Budget 2025–26, an allocation of ₹26.50 lakh has been earmarked for the repair and restoration of the Carding Machine at the UNDP facility. This will ensure uninterrupted supply of quality raw material, thereby reinforcing the production base for Namda artisans.
Appealing for public support, the spokesperson urged citizens to back the Government’s “Vocal for Local” initiative by purchasing authentic felted Namdas. He emphasized that collective patronage is vital to secure a fair marketplace for artisans and to preserve this integral part of Kashmir’s cultural heritage.
