Kolkata: JSW MG Motor India is aiming to secure the top spot in the country’s luxury electric vehicle (EV) segment by 2026, driven by technological innovation, new product launches, and evolving consumer preferences, a senior company official said on Wednesday.
Currently the second-largest player in India’s luxury EV market, the company is confident of overtaking rivals within the next two years.
“The Indian luxury car market is around 700 units a month. Our goal is to lead in both luxury and mass categories. The luxury EV segment is growing rapidly, and we aim to be number one by 2026. In September, we sold 213 units,” said Milind Shah, Head of MG Select, during the launch of the brand’s first experience centre in eastern India, located in Kolkata.
MG Select serves as the company’s exclusive retail and showroom network for luxury vehicles.
Shah said achieving monthly sales of over 350 units would likely make JSW MG the market leader. He added that younger, tech-savvy consumers are fueling demand for sustainable and innovative vehicles.
“There’s a clear gap in the Indian luxury car market between ₹50 lakh and ₹1 crore, particularly in the ₹50–80 lakh range. MG is well-positioned to fill that space with its value-luxury offerings,” Shah said.
He noted that modern consumers are increasingly focused on meaningful, value-driven experiences:
“We’re responding to this with globally developed, technology-led, and sustainable products tailored specifically for India.”
The company currently offers two luxury EV models and plans to introduce a third by 2026 to strengthen the MG Select lineup.
Kolkata, which contributes about 2% of India’s luxury car market, is fast emerging as a strategic growth hub for MG, said Aryaman Thakker, Group Landmark Director and dealer principal for MG Select.
