Mumbai: A new fashion entrepreneurship reality series, ‘Pitch to Get Rich’, has been announced.
The show features Bollywood icons Akshay Kumar, Karan Johar, Manish Malhotra, and Malaika Arora as judges, alongside business leaders Naveen Jindal, Dhruv Sharma, Ravi Jaipuria, Darpan Sanghvi, Gaurav Dalmia, Vagish Pathak, and Vinod Dugar. Fourteen aspiring founders will compete for funding and mentorship while tackling real-world business challenges, according to Variety.
Backed by Fashion Entrepreneur Fund and Dharmatic Entertainment, the series offers a Rs 40 crore (USD 4.5 million) investment pool to support India’s next generation of fashion entrepreneurs.
You can check out the show’s promo [here].
Commenting on the series, Apoorva Mehta, CEO of Dharmatic Entertainment, said in a press release:
“At Dharmatic, we have always believed in the power of storytelling. With ‘Pitch to Get Rich,’ we are telling India’s most exciting story yet—the story of entrepreneurs who dare to dream and build. This series is not just entertainment; it’s a platform that merges fashion, business, and innovation, showcasing how Indian creativity can shine on a global stage.”
Sanjay Nigam, Founder of Fashion Entrepreneur Fund, added:
“‘Pitch to Get Rich’ is about championing ‘Make in India’ and providing real business opportunities for fashion talent. Beyond the investments, it’s stylish, competitive, and highly entertaining.”
The series will stream on JioCinema and JioHotstar starting October 20.
